Month <span class=January 2016" src="/wp-content/uploads/2014/04/cropped-office-building-secondary-1.jpg">

Month January 2016

Sustainability Consulting Round Up: Best of the Blog for January 2016

The SSC Team January 28, 2016 Tags: , Strategic Sustainability Consulting No comments

Each month, we highlight some of our more popular content on the SSC blog!

In case you missed them, here's a round-up of our most popular blog posts from this past month. These are the articles that received the most attention from our online audience. Check them out!

  1. Eco-Friendly De-Icing Alternatives to Salt
  2. 5 Tips for Staying Motivated as a Sustainability Professional When Making a Difference Seems Overwhelming
  3. Growing Your Sustainability Consulting Business: Making the Case for Hiring YOU
  4. Trying to Win Sustainability Consulting Work? Referrals, Referrals, Referrals
  5. Sustainability Tools that Got Our Attention in 2015

If you like an article, please consider sharing it online via your favorite social media platform. Helping us grow our audience is the #1 way you can show your support for the work that we do.

Welcome to the New Normal – Sustainability as a Requirement

The SSC Team January 26, 2016 Strategic Sustainability Consulting No comments

It may not be the case that sustainability programs are standardized (yet), that exact reporting methodologies are enforced across industries (yet), or even that sustainability governance issues are broadly written into law (yet), but scrutiny of company performance along sustainability measures continues to increase.

 As sustainability frameworks, by organizations such as the Global Reporting Initiative, Sustainability Account Standards Board, the Dow Jones Sustainability Index, CDP, and others, are solidified into the formal ways that companies are evaluated by consumers, investors, regulators, and policymakers, it becomes easier those stakeholders to compare organizations across sectors and evaluate past performance. 

 It won’t be long before stakeholders take the natural next step: demanding a formal commitment to future performance.

 In other words, as the language and performance metrics of sustainability become as familiar as those of the stock market, the demands that stakeholders make will become more specific.

 And the impact of not meeting those demands may be as stark as the impact for not meeting other demands – like quarterly earnings or product safety.

 Full, authentic integration of sustainability policy into the strategic leadership plan of any organization is today’s new normal.

 Right now, every company should be realigning sustainability programs, ensuring sustainability is positioned squarely in the corporate strategic vision. Soon, a formal sustainability structure will be as important as the accounting department.

 Is sustainability still a footnote in your organization’s operations? Don’t worry, there’s still time. Contact us about planning a sustainability assessment for your organization to help launch a meaningful corporate reporting and performance program.


5 Tips for Staying Motivated as a Sustainability Professional When Making a Difference Seems Overwhelming

The SSC Team January 21, 2016 Tags: , , , , Strategic Sustainability Consulting No comments

Global climate science sometimes comes head to head with policymakers and corporations in ways that make us feel like there is no way that we, as sustainability professionals, can really ‘save the world.’

It can be difficult to keep things in perspective. But we must.

If you quit, then you really have no hope of effecting change. And you’re still here, still on this planet, and you likely still need a job. So, find some internal motivation and keep going.

Here is our take on the Six Ways for Staying Motivated When You Really Want to Quit:

1. Practice looking at Things From the Other Side

If you think it’s futile to ‘keep fighting’ when change is so incremental and what is at risk in our world seems so great, look at it from a different perspective. Don’t be afraid to spend a few minutes looking back in time and celebrating some of the that have been accomplished in our world, or in your own career, to feel reenergized.

2. Identify your Intention

Are you going head-to-head with the CEO because you want to win, or because you truly believe what you’re doing will help the company achieve its goals? Look at what you hope to achieve as a sustainability professional, assess whether it lines up with what you’re actually doing, and then realign your action steps so you’re doing what you intend to do. If you have a clear intention, you’re more likely to feel motivated because you’ll feel like you’re getting somewhere.

3. Find a Different Way to do Things

If you come up against a hurdle, use some creative genius to work around it. Or just evaluate whether to reprioritize this activity. It may not be the right time to implement a certain policy in your industry, but there may be other areas you can focus on and have equal impact.

4. Lose Your Ego (and your High Horse)

Ego can get in the way of a lot of good ideas. In sustainability, a combination of ego and that sustainability, because of its focus on the lofty ‘world saving’ type goals, can immediately be off-putting.

You are likely a good person and working in sustainability is likely going to make the world a better place, overall, but focusing on that can be so self-centric that you’ll lose your motivation. Instead, go back to the first item on our list, and challenge yourself to get projects going by putting others first.

5. Beware of your Habits

Don’t get trapped by the status quo. Sustainability best practices are always rapidly changing, so get motivated by learning something new on the cutting edge of the field. Enroll in a class or learn to use a new assessment tool. You’ll likely want to run out and start working on applying the new knowledge.

6. Realize that Nothing is Perfect

Whether it’s a big project or a small one, everything we do as sustainability professionals is about incremental change that helps add up to big impact. Nothing will ever be perfect, but don’t let that hold you back. Just get up, get a project started, and then celebrate what you did accomplish.

Staring for too long at the big picture may be counterproductive in any field, but especially in sustainability. Instead, find internal motivation and understand that there are thousands of us, like-minded professionals in all sectors, who are working alongside you.

Together we will create change.

How do you stay motivated? Let us know in the comments.

How Do Sustainability Reports Change Over Time?

The SSC Team January 19, 2016 Tags: , , , , Strategic Sustainability Consulting No comments

Enjoy this post from the SSC blog archives. 

At Strategic Sustainability Consulting, we’ve been doing sustainability reporting for TEN years – one for each year that we’ve been in business. We’ve also helped a variety of clients produce their own sustainability reports. So we know the joys and pains involved – from both sides of the experience.

A few years ago, Jennifer Woofter looked back on how SSC's own sustainability report has changed over time, we thought it might be valuable to share some of those reflections based on six years of sustainability reporting. 

While each company’s experience will be different, there are some common threads that are shared among reporting organizations.

Are you interested in writing your first, sixth or tenth sustainability report? We can help.


Food & Beverage Industry Demonstrates How “Business Success” Can’t be Achieved Without Sustainability

The SSC Team January 14, 2016 Tags: , , , , , , , , Strategic Sustainability Consulting No comments

The connections between increased revenue and investment in sustainability programs are complicated.

Even today, sustainability professionals continue to “make the business case” for sustainability.

It’s true that sustainability programs require an investment—in staff, in reporting, in communications, in change management—and the case for making smart investments for maximum results must continue to be made.

However, as we enter 2016, we should no longer need to make the case for sustainability itself.

Although directly linked financial benefits are sometimes difficult to identify, research suggests companies that fully integrate sustainability principles and practices into their strategic operations do outperform peers financially.

The counterargument is that these same companies are just more strategic overall, sustainability or not, so they will perform well simply because of a culture of innovation, risk mitigation, long-term planning, and thought-leadership.


The fact is, as we enter 2016, a company can’t even be considered a strong, strategic player without sustainability being one of its core principles. Sustainability has made it into the short list of core principles of true strategic leadership. In other words, you can’t have one without the other.

Case in Point: The Food & Beverage Industry

Pure Strategies, a sustainability consulting firm focused on the food and beverage industry, recently published results of a survey of major global food and beverage companies.

In the 2015 report, 18% more food and beverage companies, 100% of companies surveyed, are developing or implementing sustainability programs (from 82% in 2013), and 46% of the companies reported increased sales (up from 19% in 2013).

What the report tells us is:

  • More than ever before, food and beverage companies are implementing sustainability programs based on best practices of the companies that have already implemented sustainability programs
  • As the best-practice modeling increases throughout the industry, more food and beverage companies are reporting increased sales
  • The leaders of these food and beverage companies are tying industry-wide sustainability best practices directly to their increased sales

The food and beverage survey shows how sustainability, as a core strategic focus, is permeating the very operating principles of an entire industry – and a significant percentage of companies are making more money in the process.

Using food and beverage as an example, any company looking to become a long-term leader in any sector should look seriously at its approach to sustainability.

Sustainability must truly be integrated into a company’s core strategic plans, or it will likely get left behind.

If your company looking to integrate industry best practice planning into its sustainability strategy, a great place to start is with a sustainability assessment and peer benchmarking report.




TED Talks: Luciana Walkowicz of NASA – Let’s not use Mars as a backup planet

The SSC Team January 12, 2016 Tags: , , , , , , Strategic Sustainability Consulting No comments

Nothing inspires us like a good TED talk, and here’s one of our favorites. Enjoy it!

About the Speaker: Lucianne Walkowicz works on NASA's Kepler mission, searching for places in the universe that could support life.

About the Talk: Walkowicz spends her days looking for planets like our own, but as she does this challenging work, she us to think carefully about how we treat our own home world. In this short talk, she suggests that we stop dreaming of Mars as a place that we'll eventually move to when we've messed up Earth, and to start thinking of planetary exploration and preservation of the Earth as two sides of the same goal. As she says, "The more you look for planets like Earth, the more you appreciate our own planet."


3 Sustainability Tools that got our Attention in 2015

The SSC Team January 7, 2016 Tags: , , , , , Strategic Sustainability Consulting No comments

We appreciate good calculation tools. We are constantly looking for the most comprehensive or best combinations of calculation tools to cross check and ensure our clients are getting the best possible data. 

Here were three tools that got our attention in 2015:

GCSP-ITC Quick Scan Tool – Launched in June, this open-source tool allows companies to compare their compliance policies against best practices in order to inform improvements in supply-chain management. Provided by the Global Social Compliance Programme (GCSP), it is open to GCSP members and others free of charge.

  • How it works: Buying companies can identify standards others use in purchasing. Suppliers can create a self-assessment, benchmark the assessment against peers, and identify immediate steps to move toward best practice.
  • Who should use it: Anyone with a medium to lengthy supply chain or who is a supplier.

Water Risk Valuation Tool – Launched in September by Bloomberg ESG Data and Tols, this calculator illustrates how water risk can be valuated in corporate mining valuation models. Based on the gold and copper mining industries, this tool can inform all mining companies on how water risk might effect earnings and operations.

  • How it works: The tool models potential “asset stranding” based on estimated future water scarcity and risk factors related to that scarcity.
  • Who should use it: Mining companies, especially in precious metals

RiskHorizon – Launched in October by Anthesis Group, this web-based toold quantifies and monetizes environmental, social, and governance risk over 25 political, economic, social, and environmental areas, aggregating 100 different datasets.

  • How it works: The tool is designed to help “futurecast” risks and opportunities in assets, supply chain, and business model and then quantify and prioritize the value of that risk. A big job.
  • Who should use it: Investors, risk management professionals, supply chain managers, and strategic leaders should all be interested in a company’s risk profile.

One thing to remember - data out of context or too generalized really won't do anyone any good. Ensure you're working with a sustainability professional that can help validate and contextualize your data in your reporting process and sustainability planning programs.  

Have you used a calculator, but aren’t quite sure how to take action on results? Let us know. We can help assess your findings and customize a plan to help your company align with best practice in sustainability.

Three Steps to a Credible Sustainability Strategy

The SSC Team January 5, 2016 Tags: , , , Strategic Sustainability Consulting No comments

Enjoy this post from the SSC blog archives. 

Strategic Sustainability Consulting was invited to participate in a trade association's annual board meeting a while back to discuss what they could do on the sustainability frontier.

SSC President Jennifer Woofter gave a short presentation called, “Three Steps to a Credible Sustainability Strategy.”

Since the presentation was so well received, we've put together a short recap in a series of three X minute videos. 

Step 1: Create a clear strategy statement:

Step 2: Develop realistic and substantial programs: 

Step 3: Reporting! Share performance metrics:

If your company would like to talk with a sustainability consulting expert about carbon footprinting, please contact Strategic Sustainability Consulting today!