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TEDTalk The Business Benefits of Doing Good

The SSC Team June 21, 2018 Tags: , , , , , , , , Strategic Sustainability Consulting No comments
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Everyone loves a good TED Talk! Here’s one of our favorites

In a talk from earlier this year, social impact strategist Wendy Woods explored assessing the impact the various aspects of business can have on various aspects of society, and how we can make adjustments in order to not only do less harm, but to actually improve things. Woods discusses how executives can move beyond corporate social responsibility to "total societal impact" — which will not only benefit a company's bottom line but also society at large. 

Triple Bottom Line: The Science of Good Business

The SSC Team June 14, 2018 Tags: , , , , , , , , Strategic Sustainability Consulting No comments
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We couldn’t wait to share Alexandre Magnin’s Triple Bottom Line: the Science of Good Business. Check out Magnin’s idea of looking at the triple bottom line from a scientific angle. This viewpoint can provide businesses with more insight into why integrating sustainable efforts into business operations can be a great thing for more than one reason. And it’s less than 5 minutes! Check it out.

TEDTalk 3 Creative Ways to Fix Fashion’s Waste Problem

The SSC Team April 26, 2018 Tags: , , , , , , , , , Strategic Sustainability Consulting No comments
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Everyone loves a good TED Talk! Here’s one of our favorites

We may all have too many clothes in our closet that we keep meaning to sort through and donate, but did you ever think about the clothes that never make it to anyone’s closet? If you thought that last season's unpurchased coats, pants and tops ended up being put to use, you’re wrong. Sadly, most of it (nearly 13 million tons each year in the United States alone) ends up in landfills. Clearly the world of fashion has a massive waste problem, and Amit Kalra wants to fix it. Here are some creative ways that he believes the industry can evolve to be more conscientious about the environment —and gain a competitive advantage at the same time.

 

Guests, Properties Need to Coordinate in Minimizing Food Waste

The SSC Team April 24, 2018 Tags: , , , , Strategic Sustainability Consulting No comments
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Perhaps when you travel you are the type to throw everything for weeks in a single backpack and rough it, but it seems like most of us are falling into a dangerous mindset where going on vacation (or even attending an event) changes the rules when it comes to sustainable practices.

 

You might give in and do everything the easiest way possible because, well, you’re on vacation! What’s the big deal about buying a bottle of water everywhere you go? Or loading up your plate a little more than necessary in the morning at the hotel’s breakfast buffet only to have to throw a third of the food away? But there is so much we should be doing when traveling or attending events in order to minimize our detrimental impact on the environment — particularly as sustainability consultants!

 

Here are some areas where you can improve your personal level of waste while traveling or organizing events while at the same time encouraging your clients to make changes. First you may need to help your clients better understand the benefits that come from implementing a sustainable development strategy which incorporates people, planet and profit for long term success. Sam Trainor-Buckingham outlines that there are many practical benefits for the hospitality industry in this area.  

 

In so many travel experiences people encounter a buffet. This overstocked and overwhelming area of a hotel or cruise is, in actuality, greatly contributing to a massive food waste problem.

 

The FAO reports up to one third of food is spoiled or discarded before consumption, a terrible thing when 800 million people around the globe are considered chronically hungry.

 

We are particularly guilty of this wasteful behavior in the United States where per capita food waste has increased by ~50% since 1974, with each individual generating upwards of 220 pounds of food waste per year.

 

A recent study found that only slightly more than half the food put out in hotel buffets is actually consumed so not only is food going to waste, but hotels are wasting money by overstocking. With this info in mind, some hotels are looking to improve their offerings in order to minimize waste such as offering smaller plates, having stations with nutrition information and more.

 

But it isn’t just a hotel issue. We are a culture where food seems to be everywhere and we need to be more mindful of how we can reduce this terrible problem. Just a few weeks ago Ashley Weisman published A Step-by-Step Guide to Zero Waste Events on Greenbiz.com. Weisman issues a challenge — to make zero-waste events the new norm.

 

In order to do so you must collaborate with your venue and your vendors. With the right information, you can work to divert waste to compost and recycling. You just need to make sure you ask the correct questions, such as: What type of waste infrastructure does the venue have in place? How is food waste normally disposed of ? Where at the venue can you intercept waste between the event and the landfill? Are there compost and recycling bins in the kitchen for meal prep?

 

For zero-waste events you also need to make sure that the back of house staff is trained, which should take no more than 10-15 minutes, including time for questions. This will allow you to list what items are compostable and recyclable, explain why it matters and how their efforts will make a difference and add that responsible waste management is becoming the new normal. Just think, your event will not only have an immediate impact, but it could make an impression on vendors, the venue, the attendees and the staff who may work toward adopting similar practices for future events.

 

The bottom line is that this waste is not only hurting the environment, but it is also hurting businesses bottom lines. It’s time to work with your clients to help them improve their food offerings, the way they handle waste, and the items they chose from the start. In time, they are bound to be pleased with a reduced footprint and a reduced budget. 

5 Ways You can Promote Sustainability by Instilling Values In Your Organization

The SSC Team April 12, 2018 Tags: , , , , , , , Strategic Sustainability Consulting No comments
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Enjoy this post from the SSC Archives. 

It's a common problem in sustainability consulting: how do you get employees to pay attention to sustainability and integrate social and environmental considerations throughout their job responsibilities and daily behavior?  New research in psychology has some insight, and we're diving in for a closer look at how focus on values and virtues can help drive organizational success.

In 5 Reasons You Need to Instill Values in Your Organization, Jessica Amortegui outlines the connection between good intentions and effective transformation in the workplace. "It is an old truism: employees do not turn to written statements on the company intranet for clues about how to behave--they look to each other," Amortegui writes. "If your goal is to intentionally shape the actions and interactions of employees, you know the importance of creating a 'values-based' culture. However, you also know how difficult it is to implement one."

She further adds: "For companies to truly close the chasm between their stated and lived values, they must enter the human psyche to extract excellence from the inside-out, not dictate it from outside-in. This requires organizations to pivot their approach: rather than get people to live the values, they should focus on the values that live in the people. This taps into the innate qualities that exist across mankind: human virtues."

There a lot more great information in the article (read it in its entirety here) with many helpful links to additional studies and research, but what caught our eye was how Amortegui's thinking could easily be applied to the sustainability work we do with clients. Below, we take excerpts from her list (in italics) and add our own commentary on how it applies to sustainability-oriented change management.

1. Virtues Are a Workplace Game Changer

Amortegui: Employees who feel welcome to express their authentic selves at work exhibit higher levels of organizational commitment, individual performance, and propensity to help others.

Just as Walmart found with their Personal Sustainability Projects, allowing employees to identify a sustainability-related behavior that was personally relevant and valuable was instrumental in creating corporate-wide momentum. Consider how you engage employees -- are you making it clear how "green" opportunities and expectations in the office allow them to bring their most authentic selves to the job?

2. Virtues Lead To Growth Of The Whole Person

Amortegui: The ideal company makes its best employees even better--and the least of them better than they ever thought they could be. Employees are not just looking for the best places to work. They want to join the best places to grow.  

Find ways to tie sustainability goals into personal growth opportunities. Whether it's allowing employees to practice a hands-on skill (how to build a rain barrel or the basics of composting), develop speaking skills (hosting brown-bag workshops on green topics), or engaging with senior managers (participating on the Green Team), make sure that you cultivate a clear link between the initiative itself and the opportunity it provides for participants.

3. Virtues Lead to Greater Onboarding Success

Amortegui: When companies emphasize newcomers' authentic best selves, versus an organizational identity, it contributes to greater customer satisfaction and employee retention after six months.

Start talking about the opportunities for employees to exhibit their personal values by contributing to the company's sustainability efforts from day one. Include an overview of your sustainability goals and strategy in new employee orientations.  Find out how their personal interests and virtues align with the organization and invite them to participate accordingly.

4. Virtues Improve Engagement

Amortegui: Two of the most important predictors of employee retention and satisfaction are reporting to use your top strengths at work and reporting that your manager recognizes your top strengths. 

The more that mid-level managers understand and communicate sustainability goals and priorities to their staff, the easier it will be for employees to "get" how their individual job responsibilities play into the larger picture of organizational sustainability. Provide the training and leadership needed to get managers to 1) understand, 2) communicate, and 3) recognize sustainability potential in their departments. 

5. Virtues Increase Self-Awareness

Amortegui: Organizations that realize this potent potential for human excellence will transcend their current cultures and create a greenhouse effect: shining brightness on what is best about their people while cultivating the conditions for any organizational value system to live, breathe, and flourish.

There is great knowledge within your workforce about the practical realities of achieving sustainability in the workplace, within your industry, and in your community. Companies that tap into that knowledge on a regular basis will find that they reap a myriad of rewards: enthusiasm, morale, expertise, and engagement. Why not take advantage of it!

Want to read more about employee engagement? Check out another article we wrote on the subject for 2degrees, Three Ways to Engage Non-Wired Employees.

Thanks to 2degrees for publishing a version of this article!

TEDTalk 7 Principles for Building Better Cities

The SSC Team March 15, 2018 Tags: , , , , , , Strategic Sustainability Consulting No comments
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Everyone loves a good TED Talk! Here’s one of our favorites

Let’s face, we are an urban world. With more than half of the world's population living in cities, and another 2.5 billion people expected to move to urban areas by 2050 we need to be giving a lot of though to the way we build. From climate change to economic vitality to our very well-being and sense of connectedness, Peter Calthorpe is at work planning these cities of the future and advocating for community design that's focused on human interaction. In his talk, he shares seven principles to help us solving sprawl while also building more sustainable cities.

Sustainability Consulting Round-Up: Best of Our Blog from January 2018

The SSC Team February 1, 2018 Tags: , , , , , , , , , , , , Strategic Sustainability Consulting No comments
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We try to post a new blog at least once a week, just to share our insights into the world of sustainability strategy and what it takes to be a sustainability consultant or professional today. Here are our most-read posts from November.

 

The Obstacles with Sustainability Strategy

 

Creating Partnerships Can Be Useful for Your Company

 

Is Vanpooling a Good Choice for Your Company?

 

 

 

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Creating Partnerships can be Powerful for Your Business

The SSC Team January 16, 2018 Tags: , , , , Strategic Sustainability Consulting No comments
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If you are going it alone as a small sustainable business owner now may be the time to consider partnering up with others in a similar situation. Sure, you could be making ends meet, but as Web Smith noted in his recent piece for Entrepreneur — it’s hard to be the kid on the playground with no friends.

 

Not only can establishing partnerships in the community make you feel a little less alone in the business world, it can help your business make meaningful connections via an established partner.

 

Like anything, you still need to be mindful of creating relationships that make sense and are the right fit for your mission. If you are running a consulting firm that aims to help offices reduce their paper footprint, partnering with a paper company probably doesn’t make sense. However if you are trying to create a foothold in the area of environmentally-friendly household management perhaps you could connect with local cleaning companies and work with them to create a cleaning plan that utilizes natural and organic products. They could offer their clients this service at a slightly higher rate than a cleaning that uses standard products and provide you with a consulting fee as well as offer their customers the chance to connect with you directly to “green” their home stash of products.

 

But no matter what angle you are pursuing, Smith offers up some wise tips about establishing professional partnerships:

 

1. Be clear and straightforward about your business
While your desire to expand your business may make you want to put on blinders and join forces with every potential partnership that comes your way — don’t. Make sure that you have a clear idea of what your purpose is and maintain that focus. If you try to be a brand that means something to everyone, your vision will be diluted and your company may not make sense to the consumer. That is not going to benefit you in the long run.

 

2. Ask questions
Make sure you have as much information as you can before making decisions about a new partnership. Sure, you’ll never know everything and something that seems great may still be a bad fit down the line. But it’s vital that you know what your potential partner’s values and vision are — if they don’t align with yours, you probably don’t want to have your company associated with them.

 

3. Be honest
You are likely to have limitations — everyone does — but by understanding your limitations you are more likely to identify strong partners that can help you fill in these gaps. Don’t hide from those gaps in your experience, use them to find support.

 

4. Know when to say farewell
As an entrepreneur you are already a pro at taking risks, but if a partnership isn’t working as you imagined it’s time to say bye-bye.

 

While establishing your small business may feel isolating, remember to step outside your comfort zone and start making those connections. As long as you maintain a clear commitment to your company’s vision, your brand is likely to benefit from creating business partnerships.

VERGE HAWAII: Asia Pacific Clean Energy Summit

The SSC Team January 11, 2018 Tags: , , , , , Strategic Sustainability Consulting No comments
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VERGE HAWAII
Will you be joining the clean energy summit in Honolulu, HI in June?

June 12-14, 2018

Hilton Hawaiian Village in Honolulu, HI
Learn from key stakeholders as well as the local community and industry leaders about where energy markets are headed and the best methods for building sustainable communities.

Best Practices for Virtual Teams

The SSC Team January 9, 2018 Tags: , , , , , , Strategic Sustainability Consulting No comments
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Enjoy this post from the SSC Archives.

A growing number of companies allow employees to work from home some or all of the time. That's great for many reasons (less time spent in traffic, lower commuting emissions, happier workforce!), but also presents challenges. Today, we're inspired by three articles on how to create, manage, and inspire the best virtual teams. Enjoy!

Tips for Transitioning an Office-Based Company to Remote Work: This Fast Company article from last April includes an interview with an organization that recently went virtual (4 days a week) and 10 tips for companies considering a similar move. (Our favorite is #7!)

How to Be a Family-Friendly Boss: This Harvard Business Review article is focused on ways that bosses can help staff be great employees and great parents. Not surprisingly, allowing some form of virtual work, or telecommuting, is high on the list of recommendations. Our favorite part about this piece is the discussion about how to measure job performance.

How Virtual Teams Can Create Human Connections Despite Distance: This Harvard Business Review article provides great ideas for developing and maintaining highly effective teams when members are in different offices around the world (or just working from home a couple miles away). 

Curious about the environmental benefits of commuting (and how much telecommuting can help)? Download our free white paper, Reducing Your Organization's Carbon Footprint: Addressing Commuter-Related Emissions to learn more about it!