The Importance of a Personal Sustainability Project
Enjoy this post from the SSC Archives.
The business world is an ever-changing entity that is constantly being fueled by new ideas and initiatives. One of the latest initiatives is no longer just “going green,” but becoming sustainable. This means that simple recycling efforts aren’t going to be enough. Individual employees at any business can take action to work toward sustainability.
Creating a green team is one way you can send a message of your need to improve up the chain-of-command. But reflect on your personal habits that you could change for sustainability. Consider taking on a ‘Personal Sustainability Project’ or PSP that could help you achieve sustainability in your office. Encourage others to do the same! The idea behind a PSP has been explored by Mr. Adam Werbach, former Sierra Club President, in order to engage Walmart workers in sustainability. His hope was “that if we could learn how to help individuals become personally sustainable, then we might also learn how to affect the two hundred million people who shop regularly at Walmart.” While you may not be working on the scale off affecting two hundred million people, your work toward sustainability may convince others in your company to take on a PSP.
Establishing your PSP means taking on a small project that is something you really believe you can do. Do not try to take on a task that seems impossible. Rather, take on something you know may be a little difficult but something that you can make a habit over time: “Instead of overhauling someone’s lifestyle, we started by finding daily or recurring practices that can express an individual’s values … What are the qualities of a PSP? It is repeatable, inspirational, sustainable, and enjoyable (RISE). At its most basic level, it is a healthy habit. People learn to spot PSPs through self-reflection or through a group session where they can talk about their routines and identify changes they would like to make.” In a business case, a PSP should be something you can achieve that not only helps you but can also help your company work on sustainability. A great example would be to ride your bicycle to work instead of driving your car. While this may not seem like a way to help your business, think of all the areas biking to work can have an influence on:
Reducing CO2 emissions (environmental)
Getting a great workout (social)
Potentially cutting health-care costs and health-club fees (economic)
Where can you start on your road to sustainability? Our white paper, “Become a Sustainability Champion: At Any Career Level” has a whole section devoted to walking you through this process and outlining a clear path forward to getting started. Examples are given for employees ranging from general office associates, to middle managers, to CEOs.
Find out myriad ways that you can become a sustainability champion! Download this complimentary white paper here.